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Welcome to 

Holy Grail Copywriting

The Ultimate System to Position, Brand and Scale Your Products as the Object of Fervent Desire.

Why the Holy Grail?

The Holy Grail is the ultimate prize.


The one thing that pursuers salivate for, long for, and will go to ANY extent in order to attain it — at whatever price.

Therefore…

I want to “Holy Grail” you so that…

1) You’re the ultimate prize that companies/clients will spare no expense to hire, so you’re no longer a commodity.


2) You’re able to position your customer’s product or service as the ultimate prize, so they too, are no longer a commodity. Giving you results that attract fame and fortune in this brutal online direct response marketplace.

Effective Frameworks

Leverage an effective, proven series of easy-to-follow copywriting frameworks.

Build Your Brand

Strategies to build a reputation so you can close new clients — quickly and effortlessly.

Tools & Skills

Learn to wield the tools to not just have the skills, but to be a top player in the industry.

Exclusive Mentoring

Join the revolutionary 3-day El Dorado Zoom Workshop, plus the 8-week Round Table Mentoring Program — for Platinum & Inner Sanctum Members.

THE PROGRAM SYLLABUS:

1

Overview

2

Psychic Research/Chimera

3

UFO - Major on the Minor

4

Imbue Branding Secrets - brand/product/service

5

Scalable Parable — Structure/Style/Use Cases

6

Expressions of Interest/Diamond Cutting

7

Story-scaling

8

Wrapping it up

About Your Mentor, Kenneth Yu

Kenneth thinks the ability of copywriting is a gift. It’s what he leveraged to propel himself from humble beginnings and create multiple successful businesses in the process.


He firmly believes that when you add persuasion principles to sound business strategy, you can conquer the world and rise above your competition. With the Holy Grail frameworks, this gift can be yours, too.

Here’s what people are saying about Kenneth Yu:

PERRY BELCHER

TRAFFIC & CONVERSION SUMMIT

"Not only is Kenneth a gifted copywriter, he has become a great friend and trusted marketing celebrity on social media."

"He is a gifted guy, always willing to help everyone from rank newbies to us ‘so-called’ pros. I always take time to read everything he writes.

His angles are sharp and his headlines grabbing. Watch as this star rises in the IM world."

WAYNE LIEW

HEAD OF ADVERTISING, MINDVALLEY

"Figure out how to stand out from your competitors and become the go-to person/business in your industry."

"I absolutely love the principles and methods shared by Kenneth! They are more than just a process to help you with positioning an offer. The same process is now part of my workflow to scale up advertising and marketing to reach a broader audience."

JOHANN NOGUEIRA

BUSINESS AUTHORITIES

"His command of the skill involved in copywriting to craft an emotional and logical response from your ideal client to take immediate action is quite simply amazing."

"If you have experienced his work, you know what i'm talking about. For those of you who are about to experience it, prepare yourself.... it will change your life and that of your business. Good luck, you wont need it, just buy what he is selling you and use it to make 100 times more."

"Holy Grail" Copywriting

The Holy Grail is the ultimate prize. The one thing that pursuers salivate for, long for, and will go to ANY extent in order to attain — at whatever price.


Therefore… I want to “Holy Grail” you, so that…

1) You’re the ultimate prize that companies/clients will spare no expense to hire, so you’re no longer a commodity.

2) You’re able to position your customer’s product or service as the ultimate prize, so they too, are no longer a commodity. Giving you results that attract fame and fortune in this brutal online direct response marketplace. 


So here’s the exciting bit. 


I have reversed engineered that level of desirability, and expressed them in a series of easy-to-follow copywriting frameworks via the El Dorado Zoom Workshop and the Chamber of Secrets.


By the end of the mentoring, you’ll have the tools to not just have the skills to be the top player in the industry, but the ability to build a reputation as well so you can close new clients — quickly and effortlessly. 

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